Jene Elzie


As Chief Growth Officer for Athletes First Partners, Jene is charged with developing and implementing growth strategies across international and other non-traditional revenue streams for the agency.

Jene has over two decades of experience as a global sports and entertainment executive. Prior to A1 Partners, Jene served as Vice President of International Marketing for the NBA, where she oversaw the league's marketing endeavors outside of the US, leading teams in eight regional offices to develop and implement strategies to acquire and engage NBA fans around the world. She originally joined the NBA as Vice President of Marketing & Communications for Europe, Middle East & Africa, where she led marketing communications efforts across the region.

Jene served in variety of roles across the international media business including Vice President of Commercial Development for the NBC Universal International Distribution Group where she designed and led a marketing solutions team focused on the company's entertainment and sports portfolios; Vice President of International Sales & Strategic Planning for Comcast where she was responsible for the program distribution business, managing teams in Europe, Asia and Latin America as well as spearheading new business efforts for the Golf Channel internationally.

Jene also sits on the Board of Governors of the Stanford Alumni Association, and has served as a mentor for the Entrepreneurs Roundtable Accelerator, an early stage tech accelerator.

Jene holds a bachelor's degree with honors in economics and a master's degree in sociology, both from Stanford University, where she was also an All-American gymnast.